SANATH KRISHNAN MENON
AN EMPIRICAL DTUDY TO EXPLORING THE IMPACT OF FUNCTIONALITY FEATURES ON CONSUMER INTENTION AND USAGE BEHAVIOUR IN MTOURISUM APPS AN EXTENDED UTAUT STUDY IN INDIA - FARIDABAD MRU 2024
AN EMPIRICAL DTUDY TO EXPLORING THE IMPACT OF FUNCTIONALITY FEATURES ON CONSUMER INTENTION AND USAGE BEHAVIOUR IN MTOURISUM APPS AN EXTENDED UTAUT STUDY IN INDIA - FARIDABAD MRU 2024