MARKETING MANAGEMENT (Record no. 226026)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00498nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240905094828.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210301b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | ABC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/ARU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KUMAR & MEENAKSHI |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | VIKAS PUBLICATION HOUSE, 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 864 |
| 490 ## - SERIES STATEMENT | |
| Series statement | N |
| 500 ## - GENERAL NOTE | |
| General note | MCA |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | MBA |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | Books |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | MRU |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | 83284 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Manav Rachna University | Manav Rachna University | L BLOCK FACULTY OF MANAGEMENT & COMMERCE | 10/06/2007 | 375.00 | 658.8/ARU | 19084 | 11/12/2024 | Book | |||||
| Manav Rachna University | Manav Rachna University | L BLOCK FACULTY OF MANAGEMENT & COMMERCE | 10/06/2007 | 375.00 | 658.8/ARU | 19085 | 05/04/2022 | Book | |||||
| Manav Rachna University | Manav Rachna University | L BLOCK FACULTY OF MANAGEMENT & COMMERCE | 10/06/2007 | 375.00 | 658.8/ARU | 19086 | Book |