PAUL ,JUSTIN AND KAPOOR ,RAMNEEK <br/><br/>
INTERNATIONAL MARKETING TEXT AND CASES 

 - 2ND 
 - NEW DELHI  TATA MAC GRAW HILL  2012 
 - 502 
<br/><br/><label>ISBN: </label>9781259001802 
<br/><br/><label>Index Terms--Curriculum Objective: </label><br/>FACULTY OF MANAGEMENT AND COMMERCE
<br/><br/><label>LC Class. No.: </label>658/PAU