TY  - BOOK
AU  - PAUL ,JUSTIN AND KAPOOR ,RAMNEEK
TI  - INTERNATIONAL MARKETING TEXT AND CASES
SN  - 9781259001802
AV  - 658/PAU 
PY  - 2012///
CY  - NEW DELHI
PB  - TATA MAC GRAW HILL
KW  - FACULTY OF MANAGEMENT AND COMMERCE
ER  -