HOLT ,DOUGLAS B.
HOW TO BRANDS BECOME ICONS THE PRINCIPLES OF CULTURAL BRANDING - NEW DELHI HARVARD BUSINESS REVIEW PRESS 2004 - 265
9781578517749
FACULTY OF HUMANITY AND MANAGEMENT
658.827/HOL
HOW TO BRANDS BECOME ICONS THE PRINCIPLES OF CULTURAL BRANDING - NEW DELHI HARVARD BUSINESS REVIEW PRESS 2004 - 265
9781578517749
FACULTY OF HUMANITY AND MANAGEMENT
658.827/HOL